It’s back – Pr€vention for Profit competition

Now we’re looking for the best dairy calf rearer in the country #MyCalfOurFuture


Register here

This year, the Pr€vention for Profit competition is focused on calves. The #MyCalfOurFuture concept highlights the importance of the newborn calf to the sustainability of the farm, the farmer, their family and the rural economy.

The competition is aimed at dairy farmers who are maximising their on-farm profitability by focusing on the four key pillars of production – Nutrition, Genetics, Management and Animal Health. We aim to showcase the management of Irish dairy calves by identifying farmers who implement best practice when it comes to calf rearing.

There will be one dairy farmer selected from each of the four provinces. The four finalists will be assessed based on the four pillars of production. A panel of judges will conduct a single half day farm visit to assess their calves’ level of productivity and profitability.


Win an all-expenses paid European dairy farm study tour. To enter, CLICK HERE